Brands help Koprol grow 350% in 3 months
What's up with Koprol lately?
Between January and now, Koprol membership has more than tripled! 354% to be exact. Usage also jumped. Daily posts and comments are more than 3 times they were 3 months ago.
Why the jump? Brands on Koprol
Did we add new features in the last 3 months? Sure, but not much. What has been the theme in those 3 months are businesses using Koprol as platform for their promotions. Who would refuse free tickets, free food, free gadgets? One company even threw in an iPad. These social media marketing efforts pulled in big batches of users, mostly the teens and first jobbers.
All types of business promote on Koprol. A horror movie, a music concert, a music awards show, a cinema, an online marketplace, frozen yogurt retailer, a security software, a phone brand, an online reality show, etc.
Some people thought Koprol was just about location, but strangely, any kind of brand or product can take advantage of Koprol. Why? Because Koprol is about community and conversations, not a pointless check-in game. Here, the discussions are the driving force. And brands travel by word of mouth.
Expect more cool brands and prizes to show up on Koprol soon!
Other news:
- Our T-Shirt contest winner will be announced at IDG Creative Festival
- Some people got punk'd by our April Fool's prank
Tags: brands, Marketing, promotions
April 12th, 2010 at 11:37
“Koprol is about community and conversations, not a pointless check-in game”
dudududu konfrontasi frontal
April 12th, 2010 at 11:48
Ahahay… setuju dgn @yonan32. Itu punchline-nya
April 12th, 2010 at 14:06
nah kan, jadi yang ngarepin buat maen2 doang di koprol, siap2 kecewa..
karena inti dari koprol.com adalah tentang percakapan
maju terus koprol!
April 16th, 2010 at 22:54
hoooooooo gokil dah koprol. Hehe perusahaan tempat wa kerja juga udah ditempel toh hehe, kayaknya bakal sering-sering ngontak orang koprol ntar.
April 26th, 2010 at 07:25
[...] fitur bukan yang utama, tetapi merupakan pelengkap untuk jaringan sosial, seperti keterangan yang saya ambil dari blog mereka. Because Koprol is about community and conversations, not a pointless check-in game. Here, the [...]
April 26th, 2010 at 23:15
yg versi bahasa indonesia ada gak ya??? saya gak paham neh maksudnya
May 25th, 2010 at 20:21
[...] of the Koprol blog posts indicates that the site has begun to work with larger advertisers/brands. Yahoo may have some [...]